Authors: Glowacki, Michal
Title: ‘A Sleeping Mechanism’ for the time being?
Other Titles: Media accountability online in Bulgaria
Language (ISO): en
Abstract: This report summarizes the main tendencies related to the current discussions on selfregulation and media ethics in Bulgaria, in an era of social change and technological development. On the basis of available literature and the interviews conducted with Bulgarian media scholars, experts and practitioners in Sofia (November 2010) several trends have been observed. The paper deals with the cultural, social and political contexts, the level of journalistic professionalization, as well as the effectiveness and legitimacy of existing media accountability and transparency institutions. An in-depth analysis of the development of new media platforms and Internet users’ culture helps to define some of most significant examples of external and internal practices, strategies and cases maintaining media accountability and transparency innovations in the online space. The research on the usage of social networks and blogs, as well as on practices fostering actor and production transparency and the level of media responsiveness underlines the current stage and future scenario of the evolution of system making Bulgarian media organizations accountable and transparent.
Subject Headings: Accountability
Social Media
Subject Headings (RSWK): Bulgarien
Soziale Software
Issue Date: 2011-06-01
Rights: This study is part of a collection of country reports on media accountability practices on the Internet. You can find more reports and a general introduction to the methodology and concepts of the reports at: The research leading to these results has received funding from the European Union Seventh Framework Programme (FP7/2007-2013) under grant agreement n° 244147. The information in this document is the outcome of the EU project Media Accountability and Transparency in Europe (MediaAcT). The research reflects only the authors’ views and the European Union is not liable for any use that may be made of the information contained therein. The user thereof uses the information at their sole risk and liability.
Publisher: MediaAcT/Erich Brost Institute
Appears in Collections:MediaACT

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