1. Eldorado
  2. Zentrale und angegliederte Institute
  3. Fraunhofer-Institut für Materialfluss und Logistik (IML)
Authors: Kirchler, Markus
Title: Modell eines ganzheitlichen CRM-Systems am Beispiel der Automobilindustrie
Language (ISO): de
Subject Headings: CRM
Automobilindustrie
Customer Relationship Management
Kundenbeziehung
Kundendienst
URI: http://hdl.handle.net/2003/26372
http://dx.doi.org/10.17877/DE290R-726
Issue Date: 2009-08-12T09:14:50Z
Appears in Collections:Fraunhofer-Institut für Materialfluss und Logistik (IML)

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