Authors: | Kirchler, Markus |
Title: | Modell eines ganzheitlichen CRM-Systems am Beispiel der Automobilindustrie |
Language (ISO): | de |
Subject Headings: | CRM Automobilindustrie Customer Relationship Management Kundenbeziehung Kundendienst |
URI: | http://hdl.handle.net/2003/26372 http://dx.doi.org/10.17877/DE290R-726 |
Issue Date: | 2009-08-12T09:14:50Z |
Appears in Collections: | Fraunhofer-Institut für Materialfluss und Logistik (IML) |
Files in This Item:
File | Description | Size | Format | |
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MarkusKirchlerDissertation.pdf | DNB | 2.95 MB | Adobe PDF | View/Open |
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