Narrating Inflation

Abstract

This paper examines the pivotal role of journalists in shaping economic narratives, focusing on inflation coverage in Germany in 2022. While the media’s influence on disseminating economic narratives is widely acknowledged, little research has focused on journalists, the agents responsible for content production. Using a mixed-method approach combining survey data with media content analysis, this study investigates how economic journalists explain inflation causes and persistence compared to professional economists. The results from surveys conducted during peak inflation (10.4%) show that journalists hold less optimistic views on inflation persistence than experts and that they are more likely to attribute inflation to specific protagonists, particularly the European Central Bank (ECB) and corporate profit-seeking. The ECB’s role emerges as an especially contentious issue among journalists, revealing significant disagreement within the profession. Analysis of media coverage reveals notable alignment between journalists’ perceptions and actual content, especially regarding the emphasis placed on the ECB’s role—despite experts considering monetary policy a relatively minor factor. While this might suggest that journalists’ personal narratives influence media coverage, the study’s design precludes causal claims. The findings underscore the need for further research into how journalists’ personal narratives impact public discourse on economic matters.