Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Köcher, Sören | - |
dc.contributor.author | Wilcox, Keith | - |
dc.date.accessioned | 2022-07-28T12:29:04Z | - |
dc.date.available | 2022-07-28T12:29:04Z | - |
dc.date.issued | 2021-06-14 | - |
dc.identifier.uri | http://hdl.handle.net/2003/41011 | - |
dc.identifier.uri | http://dx.doi.org/10.17877/DE290R-22860 | - |
dc.description.abstract | Although it is well established that consumers have an increased valuation for self-assembled products, less is known about how using such products influences objective consumption outcomes. Across three experiments, the current research demonstrates that consumers perform better on tasks when they use a product they have self-assembled—as opposed to an identical but ready-to-use product. We show that this effect results from an increase in self-efficacy and rule out possible alternative accounts (i.e., product efficacy beliefs, performance motivation, feelings of psychological ownership, and product liking). In addition, we demonstrate that the self-assembly effect emerges only when consumers actually use the self-assembled product, is robust when product assembly requires different amounts of time and effort, and is not merely the result of a question-behavior effect. Theoretical contributions and opportunities for future research are discussed. | en |
dc.language.iso | en | de |
dc.relation.ispartofseries | Journal of consumer psychology;32(3) | - |
dc.rights.uri | https://creativecommons.org/licenses/by/4.0/ | - |
dc.subject | Task performance | en |
dc.subject | Self-efficacy | en |
dc.subject | Product assembly | en |
dc.subject.ddc | 330 | - |
dc.title | “I made it work”: how using a self-assembled product increases task performance | en |
dc.type | Text | de |
dc.type.publicationtype | article | de |
dc.subject.rswk | Aufgabe | de |
dc.subject.rswk | Montage | de |
dc.subject.rswk | Selbstständigkeit | de |
dc.subject.rswk | Motivation | de |
dcterms.accessRights | open access | - |
eldorado.secondarypublication | true | de |
eldorado.secondarypublication.primaryidentifier | https://doi.org/10.1002/jcpy.1262 | de |
eldorado.secondarypublication.primarycitation | Köcher, S. and Wilcox, K. (2022) “I made it work”: how using a self-assembled product increases task performance. Journal of consumer psychology, 32(3), pp. 492-499. https://doi.org/10.1002/jcpy.1262 | en |
Appears in Collections: | Lehrstuhl Marketing |
Files in This Item:
File | Description | Size | Format | |
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J Consum Psychol - 2021 - K cher - I Made It Work How Using a Self‐Assembled Product Increases Task Performance.pdf | 313.65 kB | Adobe PDF | View/Open |
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